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●LOGO DESIGN● 9EUKT



Logo submitted to a contest for this years College Sport Championship that took place in Euskadi. Not awarded.

The idea was to remake the classic Olympic rings with the championship acronym {IX. Euskadiko Unibertsitate Kirol Txapelketa}.

●DVD DESIGN● PICADO-DE BLAS ¿REDONDO?



DVD design of the lecture ¿Redondo? (Round?) by architects Picado-De Blas recorded by AAGRAFA project in the Architecture School of Madrid. Available in ETSAM library.

DVD DETAILS:
Recorded and authored by AAGRAFA
Language: Spanish
System: PAL
Duration: 93 min
Catalogue number: V-958

●SHORT VIDEO JAVIER SEGUÍ SUPER SIZE



JAVIER SEGUÍ SUPER SIZE
2008 | Color | Digital Video | 4:3 | Stereo | 57s

featuring Atxu Amann and the ETSAM DAI 1 students 
Photographed and edited by Ioannes Busca
shot with Sony  Hi8 Handycam in ETSAM, Madrid
October 28, 2008



Video recorded for the DAI 1 (Drawing, Analysing and Ideation 1) class with professor Atxu Amann in the Madrid Architecture School, ETSAM.

As Atxu Amann is my friend she asked me to record this action that the first year architecture students in DAI 1 class have been preparing for many weeks as a tribute to Javier Seguí, professor in the Ideation Department that is retiring soon. The performance consisted in picking one of the many small drawings he usually does in his notebooks and translate it in to a huge matrix of 8 per 8 DIN-A0 size boards.


●SHORT VIDEO● Mrs. GOOGLE



Mrs. GOOGLE
2008 | Color | Digital Video | 4:3 | Stereo | Spanish | 55s

Starring:
Mrs. Google
concept & editing by Ioannes Busca
Recorded in Madrid
October 2008



Video developed for a workshop organized by Ecosistema Urbano Arhitects in Matadero, Madrid where ideas and proposals to build a better city were discussed.

I thought it would be cool to confront the opinions of a randomly chosen woman's opinion at the street with the first results given by google at the time.

●LOGO DESIGN● EYCA



Logo submitted to the international contest for EYCA, European Youth Card. It was not selected so it was never used.

The previous EYCA logo was Hercules with European stars around, so I thought it would be fun to simplify and just take a curly hair of his head as a logo.

●LOGO DESIGN● MUKIDE



Logo designed hand to hand with Aaron Busca for a contest organized by the Mondragon Universitys ex-alumny association. The logo was awarded the first price and is in used by the association ever since.
MuKide, the name of the association, means in basque 'Mondragon Universtity Friend' so the logo is a variation of the actual Mondragon University MU logo, and represents a hug, as if two good friends embrace each other with arms. 

●DVD DESIGN● JOSE LUIS DE MIGUEL 'FLEXION + OBRA'



DVD cover design for AAGRAFA project of two videos from 1976 by Jose Luis de Miguel, professor of structures in Madrid Architecture School. Available in ETSAM library.

DVD DETAILS:
Author: Jose Luis de Miguel
Year: 1976
Flexion (32min)
Obra (35 min)
Catalogue number: V-816
Original VHS catalogue number: V-324

●LOGO DESIGN● SOLD OUT CONTEST





Logo submitted to the Sold Out logo design contest.  It was not awarded.

The logo is a mask made out of an S and an O that represents the brands work in cultural and artistic fields. The infinite symbol refers to the brands open approach to many different markets.

●DVD DESIGN● DRAGON BALL -DBBP EDITION-




DVD menu design and authoring of DRAGON BALL by DBBP, a project that aims to recover the series with today quality standards and in Euskara , the language spoken in the Basque Country.

That was an ambitious project DBBP. Systematizing everything was fundamental to keep the project data organized and under control and so that the next DVDs would be authored with less effort. I did a step by step guide of the process to ensure that every detail was properly done in a way anyone could take that guide and follow it to make another disc. The beautiful illustrations by Akira Toriyama are used all over the menus. 

●PRODUCT & GRAPHIC DESIGN● DUSTLIC (Japanese campaign)







297mm x 420mm
Digital Image
Ink jet printed in paper



Product and ad design for ETSAM Architecture School class.
After making the home commercial campaign of DUSTLIC, I decided it would be fun to try to do some international variations of the printed commercial. I did this Japanese one with the help of google translator, my apologies for the Japanese readers, I will try harder next time.

●PRODUCT & GRAPHIC DESIGN● DUSTLIC




297mm x 420mm
Digital Image
Ink jet printed in paper



Product and ad design for  ETSAM Architecture School class.
We had to take something in this years design class and improve it, so I decided to take my new Ikea Lersta lamp  and design a plastic cover for it  to prevent dust from getting in when I put it looking upwards so that the light is not direct when I am reading. I name it DUSTLIC because is a piece of plastic that avoids dust.  The project was explained with this printed ad campaign that would communicate the idea to potential consumers, because after all, what is the point of solving a problem just for yourself?  If this problem affects to millions of owners of this lamp what better than make people know that this problem  can be solved right now with DUSTLIC. I belive that the only way of reaching the attention of consumers is by commercial campaigns that explain the product in an easy way so that everyone can understand them.

●GRAPHIC DESIGN● COLOR - SIKA CONTEST 2008






420mm x 597mm
Digital image
Ink jet printed paper over foam core board



This Panel conceptualized together with Beatriz del Castillo and his team mates was presented to the 2008 SIKA Architectural Competition  organized by SIKAThe panel was awarded with a mention.
This year the theme was "profitable city" the goal was to maximize the profitability of a generic city. The idea was to merge the colors existing within the city with the colors attributed to of brands an his logos. Coke is red, Orange is obviously orange and Caja Madrid has a green bear as a logo. So that was it.



●SHORT VIDEO● EXPERTIZACIÓN -TALLER DE MURCIA-



EXPERTIZACIÓN -TALLER DE MURCIA-
2008 | Color | Digital Video | 4:3 | Stereo | 3min 5s

Featuring:
Elena Alvarez, Enrique Bayarri, Miguel Beloqui, Silvia Echeverria
Ioannes Busca, Guillermo Fernandez & Raul Nieves
Edited by Ioannes Busca
Music Kiko Veneno 'SI tu, si yo'
Shot with Handycams in centro Párraga, Murcia
April 2008



Video developed together with Elena Alvarez, Enrique Bayarri, Miguel Beloqui, Silvia Echeverria, Guillermo Fernandez & Raul Nieves for in an architectural weekend workshop in Párraga Center, Murcia from April 9 to 12 with the Madrid Architecture School, ETSAM Experimental Projects Group and the visiting artists

That was one of the craziest workshop I have ever been in. Our motto was: 'We have come to expertize and we don't care about results' With that in mindset failure was not an option. We came up with so many ideas, some crazy some not so crazy, to develop later  in the semester...and we had a great time. What else can you ask?

●LOGO DESIGN● ETSAM LIBRARY



Logo submitted to a contest organized by the ETSAM library to find a logo that would be representative. This design was awarded with the second price and therefore it was never used.

The idea behind this logo is to make a simple yet a not common representation of a book as we kwon today, constructed with sheets of paper bound together. If the future of the book is hard to define, it's even harder to define what kind of documents or services will provide a library in the upcoming years so even the book is the main reason of being of the libraries, I decided to represent the book in a rather abstract way.

●DVD DESIGN● "RAFAEL MONEO LECTURES FROM 1995" DVD COLLECTION









DVD collection design for AAGRAFA project digitalized from old VHS tapes byt of a series of lectures that the architect Rafael Monea gave back in 1995 in Circulo de Bellas Artes, Madrid in the 3rd Biennial of Spanish Architecture. Available in ETSAM library.

COLLECTION DETAILS:
III. Bienal de Arquitectura española
Ciclo de conferencias en el círculo de Bellas artes
Principios diversos en seis arquitectos contemporaneos

●DVD 1
Rafael Moneo: James Stirling
1995-XI-14 / 110 min / Deposit number: V-808

●DVD 2
Rafael Moneo: Aldo Rossi
1995-XI-15 / 95 min / Deposit number: V-809

●DVD 3
Rafael Moneo: Peter Eisenman
1995-XI-16 / 118 min / Deposit number: V-810

●DVD 4
Rafael Moneo: Alvaro Siza
1995-XI-21/ 112 min / Deposit number: V-811

●DVD 5
Rafael Moneo: Frank Gehry
1995-XI-22 / 118 min / Deposit number: V-812

●DVD 6
Rafael Moneo: Rem Koolhass
1995-XI-23 / 121 min / Deposit number: V-813